Filtered on meaning
What really affects the brand comes to the top. The rest is aggregated and available on demand.
Brand monitoring that filters on meaning, not keywords. All your markets, already sorted and translated, every morning.
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Everything comes down to that one design decision. Every day, your monitoring surfaces dozens of articles that cite your brand, and most of them add nothing: a passing mention, a reprinted wire story, a TV listing. A mention in a Télé-Loisirs TV schedule does not carry the weight of an in-depth investigation or a piece about your leadership.
Coverage stays complete: every outlet, even the most niche, in more than a hundred countries and in the original language. Articles published abroad arrive already translated, gathered in the same feed, with no subscription to manage for each market.
What cites your brand on a given morning, and what the sorting does with it.
| Type of mention | Decision | Why |
|---|---|---|
| In-depth investigation | kept | The story is about the brand itself. |
| Piece about your leadership | kept | It puts your reputation at stake, not just your name. |
| Growing criticism | kept | Flagged while it is still small. |
| Passing mention | aggregated | The name appears, the story is about something else. |
| Reprinted wire story | aggregated | Attached to the original article, not listed twice. |
| TV listing | aggregated | A mention in a TV schedule does not carry the weight of an article. |
Aggregated does not mean deleted: every mention is still counted and available in your monitoring. And the level of sorting is your call: if you would rather receive every single mention, you can.
What really affects the brand comes to the top. The rest is aggregated and available on demand.
Every outlet, even the most niche, in 100+ countries, in the original language and translated.
Corporate, market and products kept separate, reprints grouped together.
VirtualBrowser makes a cybersecurity solution. The company gets press in six countries: France, Belgium, the Netherlands, Germany, Austria and Switzerland. An article in Dutch, a German-language reprint in Austria, a French piece somewhere between Paris, Brussels and Geneva: that is a lot of coverage in a press nobody at the office reads every day.
Every morning at 9 a.m., the leadership team receives everything said about the brand the day before, across all six markets, with original articles and translations in one place. Volume no longer decides. Relevance does.
“The noise has dropped, and the time I used to spend searching, I now spend deciding what to do about it.”Delphine Buffard Communications Director, VirtualBrowser
Figures as of June 2026. Abstrakt partners with the CFC (Centre français d'exploitation du droit de copie, the French copyright collective) for compliance and fair payment of publishers.
Strategic information, without the noise.